Featured Projects
On 25, Nov 2015 | No Comments | In Catalogues Comms Marketing Publications | By slim
Argos PR Christmas Gift Guide 2015
SSHY Creative is a family business The fantastic aurora borealis imagery used throughout this publication was created by our son Henry Yeomans who is gradually getting more involved in the business.
On 25, Nov 2015 | No Comments | In Branding Illustration Publications Tone of voice | By slim
Cowper Newton Museum
Leaflets, templates and illustrations for the Cowper Newton Museum. Simon did the illustrations for the leaflet while Sunita created an entirely hand rendered artwork of the famous hymn “Amazing Grace” by John Newton, to be sold as a tea towel in the museum gift shop.
On 25, Nov 2015 | No Comments | In Branding Copywriting Digital Naming Tone of voice | By slim
Onion Academy
Brand theme, name, logo, business cards and mobile first website.
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On 29, Mar 2015 | No Comments | In Branding Copywriting Naming Point of sale | By slim
OSO Coffee & Cake
Our delightful naming and branding project for a London-vibe coffee & cake shop outside London.
OSO is inspired from the Italian generoso and delizioso.
The logo evokes the flow of conversation between 2 friends drinking coffee, and also a swirl of cream on a cake.
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On 29, Mar 2015 | No Comments | In Branding Catalogues Comms Marketing Copywriting Photography Point of sale Publications Tone of voice | By slim
Argos Home Catalogues
Sunita was Head of Design at Argos for 9 years. This recent family of home brochures designed and art-directed by her team, changed customers perceptions of Furniture and Homeware at Argos, and delivered significant year on year sales increases.
On 29, Mar 2015 | No Comments | In Comms Marketing Illustration | By slim
After Eight Stint
Our portfolio wouldn’t be complete without our first poster project from 1991, designed, presented and produced for the princely sum of £50. Illustration by Simon and artwork by Sunita, all produced with glue and scissors or should we say Cow Gum and 10A scalpels.
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On 29, Mar 2015 | No Comments | In | By slim
Habitat
Habitat was recently bought by Home Retail Group. Sunita designed a ‘friends over for the weekend’ approach for their pages in the Argos catalogue, ensuring mass appeal whilst retaining their premium quality credentials. Photography features online and in-store.
On 29, Mar 2015 | No Comments | In Comms Marketing Digital Tone of voice | By slim
Argos Celebrating Success
Our brief was to create a presentation to celebrate the achievements of the Argos marketing team. So just for fun, we created a Bob Dylan spoof video.
We commissioned a songwriter to turn our post-it-note ‘key messages’ into a proper song with new music (so we didn’t infringe copyright). We replaced the cardboard from the original video with an ipad, but retained the handwriting as we love hand-crafted typography. We filmed outside a store which created an urban scene that was a nod to the original.
On the day, our film received a standing ovation. No death by powerpoint here. We can’t show the final film as it shows confidential stuff. Ho hum.
On 29, Mar 2015 | No Comments | In Branding Naming Tone of voice | By slim
Argos tablet naming
When Argos were investigating launching a new entry price point technology brand, we were asked to develop names ideas. Here are 5 of 37 that we proposed. We came up with our ideas whilst people watching around the country; mainly at a service station on the A1 in the north. Argos called their tablet MyTablet.