Featured Projects

Argos PR Christmas Gift Guide 2015

SSHY Creative is a family business The fantastic aurora borealis imagery used throughout this publication was created by our son Henry Yeomans who is gradually getting more involved in the business.

Cowper Newton Museum

Leaflets, templates and illustrations for the Cowper Newton Museum. Simon did the illustrations for the leaflet while Sunita created an entirely hand rendered artwork of the famous hymn “Amazing Grace” by John Newton, to be sold as a tea towel in the museum gift shop.

Argos Home Catalogues

Sunita was Head of Design at Argos for 9 years. This recent family of home brochures designed and art-directed by her team, changed customers perceptions of Furniture and Homeware at Argos, and delivered significant year on year sales increases.

Community Flood Plan

The Greater London Authority and Environment Agency are running four pilot schemes in London to support businesses in high flood risk areas. We designed, branded and wrote the campaign, including the motto ‘make your flood plan before it floods’, described by the Environment Agency as “very true and very wise”.

Argos Publications

Sunita was Head of Design at Argos for 9 years. She developed the creative strategy for all publications, overseeing the design, photography and production of 18 main catalogues, 9 gift guides, and hundreds of different brochures and flyers.

Boots Dutch Health & Beauty Brochure

Sunita worked in the in-house design team at Boots many years ago. This is one of her favourite design projects. Her concept presents both the health and beauty aspects of Boots to a new Dutch audience. It was entered for the Design Effectiveness awards for generating high footfall into the new store.

Cool Tennis Tricks Campaign

Our marketing campaign to get kids playing tennis went live this week with free poster and ball packs going out to 2000 children in the region.

With the events taking place this weekend we’ll have lots of pictures of the campaign in action next week, british weather permitting!

Ford SME brochure 

Ford Retail asked SSHY to design a digital and printed brochure to promote their new Fleet Car Support service to SMEs. They had draft content, but needed an overall concept to market the service.

Everyone knows about Ford’s expertise and heritage, so they needed to show they could provide a tailored solution.

We felt Ford needed to show potential customers that they really understood the SME business owner and the issues faced every day.

Our approach used a low-fi photography style, with a concept that showed the SME business owner is never stops thinking about the fleet.

We created a digital brochure for use on tablets as well as a traditional printed brochure.

Our Favourite Food Recipe Book

Sunita led her Creative Team at Argos to design, photograph and artwork an inspiring recipe book to raise money for the Teenage Cancer Trust. The book has raised £10k, and can be bought in selected Homebase stores.

National Childbirth Trust Baby Magazine

The Olney branch of the NCT had been producing their magazine in Powerpoint. Readership was poor, despite the top-quality articles. We designed the publication as a favour for a friend, giving it an optimistic, friendly and engaging feel. The branch president thanked us formally saying ‘you have helped us look professional’. Parents now buy it, funding the cost of production.